Cutting Past The Bullshit And Designing For The User

News | 22th June 2017
Yesterday, we were at Hood attending Industry Sessions Live event. The two speakers invited, addressed different yet relevant topics for the digital sector.

It started with Hugo Froes, our UX Strategist, giving a talk about the challenges of digital product design, presenting "Cutting Past The Bullshit And Designing For The User". Watch the full presentation below:

 Hugo Froes, UX Strategist, presenting "Cutting Past The Bullshit And Designing For The User".

You can also read his presentation below:

Cutting past the bullshit and designing for the user from Hi INTERACTIVE
 
João Duarte, from Build Up Labs, explored the Growth Hacking topic and how it could be helpful for the companies' success using the growth hacking techniques to accelerate its growth. You can check his full presentation on EDIT's Facebook Page.

João Duarte talking about Growth Hacking
João Duarte talking about Growth Hacking.

Later, both speakers had the opportunity to disscuss the future of the digital sector.

Discussion part about the challenges of the digital sector
Discussion part about the challenges of the digital sector​.
 
Did you like Hugo's talk?
Read his article about the importance of really knowing the user.
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